Head Coach/Owner Ken Nodes has been a CrossFitter for nearly a decade—and specializes in Olympic lifting, with a focus on making people healthier and helping them attain their goals. "I absolutely love seeing them ‘get’ something," he says. "That moment when things click and their mind and body work together, and all their hard work pays off, and they achieve that goal they’ve been striving for, is pure magic. Once upon a time, he worked on Wall Street—and that lasted for 25 years. "When I was little I wanted to be a gym teacher, because I loved gym class. Now I've become that gym teacher."
Ken’s own athletic background includes playing college basketball. "I have always trained," he says. "I have always played sports: Baseball, basketball and football in high school; basketball in college, and later on in my adult life, skiing. Through it all, working out has always remained a constant."
"I’ve always chosen a training methodology using this theory: If it makes sense, try it. If it works, keep doing it. And if it doesn’t, find something else that does. By ‘it works,’ I mean that it improves my overall fitness level, and perhaps just as important, it’s not boring. If it’s boring, you’re not going to want to do it, and lousy results will be the only outcome. That’s what led me to CrossFit—the boredom set in quickly, so I started thinking about challenging myself in other ways, such as a marathon or triathlon. While researching training methods for these, I stumbled on a link to CrossFit.com and haven’t looked back."
Ken opened CrossFit Persist to share this fitness methodology. "This is something that can truly help everyone, and that everyone can do," he says. "I’m a good trainer, because I’m going to bust my ass for you if you commit to bust yours for me. I couldn’t care less if you’re good at it, or have any real athletic skill at all. All I require is a good attitude. I can teach you everything else."